Kelli Goss

Director, CRM at Frontdoor, Inc. | Aurora, Colorado, United States

About Kelli Goss

Kelli Goss serves as the Director of Digital Marketing at 2-10 Home Buyers Warranty, where she leverages her extensive background in digital marketing and eCommerce to drive transformative growth strategies. With a keen focus on enhancing customer acquisition and retention, Kelli develops innovative go-to-market programs that align closely with the inside sales organization. Her role is pivotal in accelerating revenue growth by establishing measurable KPIs that inform strategic decision-making.

Kelli's expertise spans a broad spectrum of digital marketing disciplines, including performance media, SEO, and analytics, enabling her to craft data-driven strategies that resonate with target audiences. She is particularly skilled in utilizing content management systems (CMS) to optimize user experiences and drive engagement across various digital platforms. Her proficiency in online advertising and email marketing further enhances her ability to create compelling campaigns that not only capture attention but also convert leads into loyal customers.

In addition to her technical skills, Kelli is passionate about mentoring and developing talent within her team. She fosters a collaborative environment that encourages innovation and agility, ensuring that her team is well-equipped to adapt to the ever-evolving digital landscape. By combining her leadership abilities with a deep understanding of eCommerce marketing technology and product management, Kelli is committed to driving performance and delivering exceptional results for 2-10 Home Buyers Warranty. Her holistic approach to digital marketing not only enhances brand visibility but also solidifies the company's position as a leader in the home warranty industry.

Kelli Goss Work